While broadcasting is the transmission of information to a large group of people and geographic area for instance through radio or television, narrow-casting targets a much more select, defined group and can be done fully offline through devices such as solar audio players or loudspeakers. 

If you have created educational audio content for your community, you will most likely want to disseminate it among your beneficiaries. Ideally, you do this through communication channels such as WhatsApp. However, in some cases it is useful to use printed materials such as posters or stickers to distribute a specific internet address where people can access the audio information you created.

Using your own audio messages in combination with Audiopedia's content can be a good idea if you want to build a digital community outreach for your NGO. In combination with WhatsApp, it can become quite a powerful tool.

Basic cell phones, also known as feature phones still rule in developing countries. They are affordable, rugged and have a great battery life - which is important if you are not connected to the electric grid. And their simple user interface makes them attractive for people who are illiterate or semi-literate. Yet, the devices have obvious limitations: feature phones only contain the necessary technology for making and receiving calls. Most basic phones have no internet access and no camera.

Health and nutrition education programmes tend to engage women, because of their perceived traditional roles as primary care givers. Yet, 500 million women worldwide are illiterate. There is a strong need for a robust and scalable approach which does not rely on the written word to provide knowledge to marginalized populations. Audiopedia is tackling this challenge.

Growth in smartphone adoption in many developing countries will be much more aggressive than anything seen in the developed world over the last few years. During the next 2 years 1.6 billion smartphone connections will be added to the current base in the developing world. India will lead the growth with around 350 million net smartphone additions.

We have been successfully using our solar-powered audio players since 2016 in areas where other technology fails.

Technology is revolutionizing the world by providing tools for entrepreneurship, access to education, as well as life-enhancing information. Yet women in developing countries increasingly have limited access to technology, resulting in a digital gender divide. Women face a variety of barriers to mobile access, with data costs and illiteracy topping the list. Even if a woman has a device, she may not be able to use it to its full potential.